Case studies
Shoppable video examples that moved real revenue.
Every case study below is a real brand running shoppable video through AffiliateFlows AI. Conversion lifts, AOV changes, and creator payouts are pulled from the platform — not rounded marketing numbers.
Beauty · DTC
How Kindred lifted PDP conversion 3.4× with creator shoppable videos
Kindred replaced static product photos with a rail of 12 creator-made shoppable videos on their hero SKU. Shoppers tapped through to a full-bleed player with in-frame product tags and one-tap checkout.
Approach
- →Briefed 40 creators through AffiliateFlows AI campaigns for a single hero SKU.
- →Selected the top 12 videos by first-week watch-to-tag ratio and pinned them to the PDP.
- →Enabled in-video product tags and native checkout — no redirects.
Outcome
The rail became the single highest-converting surface on the site within three weeks and now drives 31% of new-customer revenue.
Outdoor gear
North Loop scaled UGC to 900 videos and cut CAC by 47%
An outdoor apparel brand used performance-only creator payouts to source shoppable reviews at scale — without upfront production budget — and routed the best-performing clips into paid social.
5.8×
ROAS on repurposed clips
Approach
- →Launched an always-on campaign with an 18% commission and free product seeding.
- →Used AffiliateFlows AI analytics to identify the top 5% of clips by tag-through rate.
- →Licensed winners for paid social with one-click rights extension.
Outcome
Zero fixed content costs, a permanent library of shoppable creative, and a measurable drop in blended acquisition cost across every channel.
Consumer electronics
Atlas Audio turned a product launch into a 6-figure day with 62 creators
For a headphone launch, Atlas coordinated a same-day drop across 62 creators. Every video linked to a live inventory checkout with countdown urgency.
Approach
- →Coordinated an embargoed drop with 62 vetted audio creators.
- →Enabled real-time inventory sync so out-of-stock variants hid automatically.
- →Ran a live leaderboard so creators competed for a top-seller bonus.
Outcome
Sold through 78% of launch inventory in the first 24 hours with no paid media, and built a permanent creator roster for future drops.
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