50 hooks that stop the scroll.
Battle-tested opening lines for TikTok, Reels, and Shorts. Swap the brackets for your product, copy, and post — or turn any hook into a full script in one click.
- Contrarian
Stop using [popular tool] — here's what actually works.
Only if you can back it up.
- Contrarian
Everyone told me [X] was the answer. It wasn't.
- Contrarian
The [industry] hates that I'm about to say this…
- Contrarian
[Popular thing] is a scam. Here's why.
- Comparison
I ranked 12 [products] so you don't have to.
- Comparison
[Product A] vs [Product B] — I paid for both.
- Comparison
The cheap version is 90% as good — here's the proof.
- Comparison
Three [tools] under $50 that beat the $500 one.
- Problem
If you spend more than 30 minutes on [task], watch this.
- Problem
You're doing [common thing] wrong. Fix it in 60 seconds.
- Problem
The reason your [X] isn't working is boring — and fixable.
- Problem
Your [X] is broken. Not because of you.
- Proof
This made me [outcome] in [timeframe]. Screenshots below.
- Proof
I tested [product] for 30 days. Here are the numbers.
- Proof
Before: [metric]. After [tool]: [better metric].
- Proof
$0 to $[X] using one tool. Here's the exact setup.
- Curiosity
I almost didn't post this — but you need to see it.
- Curiosity
There's a setting inside [tool] that changes everything.
- Curiosity
This is the video I wish I'd seen a year ago.
- Curiosity
Save this — you'll need it in about 6 months.
- Story
Two years ago I was [starting point]. Today I'm [end point]. Here's the pivot.
- Story
I got fired. Then I built this. Here's what I learned.
- Story
One decision I made in 2024 that changed everything.
- Story
I spent $[X] so you don't have to.
- Tutorial
How to [outcome] in under [short timeframe] — no experience needed.
- Tutorial
The 3-step system I use to [outcome] every week.
- Tutorial
Steal my exact workflow for [task].
- Tutorial
Do this once and [outcome] runs on autopilot.
- List
5 [things] that pay for themselves in a month.
- List
The only 3 [tools/apps] I'd keep if I had to start over.
- List
7 [X] I'd tell my past self to skip.
- List
10 [things] that changed my [outcome] this year.
- Question
Why is nobody talking about [tool]?
- Question
Am I the only one who thinks [contrarian take]?
- Question
What if I told you [surprising claim]?
- Question
Would you pay $[X] to save [Y hours] a week?
- Warning
Do NOT buy [popular product] until you watch this.
- Warning
Delete these [X] from your setup immediately.
- Warning
If you're about to sign up for [service], read this first.
- Warning
This [tool] update just quietly broke your workflow.
- Curiosity
The one feature nobody uses that saves me 5 hours a week.
- Story
POV: you just discovered [tool] existed.
- Comparison
Rating [products] from worst to best — brutal edition.
- Warning
Read the comments before you buy [product].
- List
Three signs you've outgrown [popular tool].
- Proof
This took me 2 hours. Now it takes 4 minutes.
- Story
Nobody warned me about this side of [industry].
- Curiosity
The most underrated [tool] of 2026.
- Tutorial
If you're new to [niche], start here.
- Proof
Screenshot this — it'll save you $[X].
These are templates — not scripts. Replace bracketed placeholders with something specific to your niche. Specificity beats cleverness every time.